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Brooks I.D. Program

January 2009 I.D. Newsletter
01/21/2009 | penelope_at_brooks

2009 IS UPON US . . .

2009 is upon us and the I.D. program is in full swing! By now, you should have received an order code for our new site, www.brooksrunning.com/pro. We hope you enjoy the new site and its ease-of-use. Please note that we have changed the shipping charges to reflect our policy on brooksrunning.com: $6.95 per order and free on orders over $125. With so many new programs and events in 2009 I’m running out of space in my newsletter so please take a moment to read the columns below.

Happy Running,

Steve D.

KELLY JOHNSON

BEAVERTON,
OR

KEVIN
STACK
RESTON, VA

ROB
THOMAS
RESTON, VA

SHOUT-OUTS!

MAGGIE FREEMAN - Maggie finished as the 3rd woman
in the Beach to Battleship Ironman in 10:55:04. Way to go, Maggie!

KURT FIENE - Kurt was the 1st visually impaired finisher at the California International Marathon in 2:50:00.Nice job, Kurt!

WAYNE ROBERTS - The end of 2008 signified a 29-year running streak for Wayne with 59,442 miles logged, and an average of 5.6 miles per day. We all admire your commitment, Wayne. Congrats!

KEVIN STACK - In 19 degree temps and windy conditions, Kevin finished 3rd overall in the Reindeer Romp 5k. Nice work, Kevin!

LARRY MILLER - Larry recently completed the Acrossthe Years 72-hr race running 161 miles between Dec 29 and Jan 1. He told me he is walking normally now. Great accomplishment, Larry!

KELLY FILLNOW - Kelly is our Featured I.D. Member for January. She is a personal fitness coach and elite runner in North Carolina where she attended Duke University and began running for the cross-country team to get in shape for tennis. Read Kelly’s profile at www.brooksrunning.com/id.

BROOKS I.D. CAMP ‘09

Have you visited the most beautiful mountain in the Continental U.S.? Have you spent time with Brooks “celebrities”? Have you ever wanted to spend a weekend with other I.D. members, eat good food, run on some spectacular trails, or discuss training philosophy with other coaches? Next month I will be sending an invitation to all members to join the Brooks team for a three-night camp at the base of Mt. Rainier at Crystal Mountain Resort. Unfortunately, we only have space for 100 members. If member demand exceeds our limit we will use a random selection process to choose participants. The tentative camp dates are June 18-21, 2009, so keep your calendar open!

CLOSE-OUT APPAREL!

The Brooks sales team approached me with a special offer for I.D. Members. In order to create room for Spring 09 apparel lines, they are offering all current apparel styles on the pro site (www.brooksrunning.com/pro) for 60% off suggested retail. The discount will appear on all apparel when you log into your account (no additional code necessary). Additionally, if you are a coach or running group leader and your team needs gear, I have a handful of codes for 70% off suggested retail if you intend to purchase 20 or more items. Please contact me if you are interested in a team deal. Both offers will expire at the end of January.

EVENTS

HOUSTON 1/2 MARATHON CHAMPS

We have 23 athletes, including the Hansons-Brooks teams, in the elite field this weekend at the USATF 1/2 Marathon Championships. The field includes four former Olympians, including Hansons member Brian Sell.

HOUSTON, DISNEY, AND 3M

If you ran the Disney Marathon or intend to run the Houston
Marathon or 3M 1/2 Marathon this month you are eligible for our first I.D. age-group awards. If you are entered in one of these races, please email me your race and goal time. The belt-buckle is calling your name…

SWEAT365.COM

Many of you actively post on our I.D. Yahoo Group and while it is a great forum for discussion, we have a new and improved forum. Sweat365.com, the brooksrunning.com partner that hosts this blog, is creating an exclusive I.D. section that will include a map showing nationwide membership, user profiles, member pics, and race updates. It will also have interactive message boards for user groups such as trail and ultra runners, track and field, triathlon, coaches, and more. I will be sending an invite to all members in early February so check your Inbox.

POSITIVE MEDIA EXPOSURES

The positive media exposures have begun! If you visit www.brooksrunning.com/id, you will find an application that you can complete and submit anytime you have a positive media exposure. I will be reviewing the applications monthly and sending out award codes to eligible candidates. Did anyone say “Free Gear”?

Filed in Brooks I.D. Member, Brooks I.D. Program, Events, I.D. Newsletter, Incentives

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December Newsletter
12/04/2008 | Steve DeKoker

’TIS THE SEASON…

To renew your membership! You should have received an email with a link to the 2009 membership renewal application. If not, please visit: www.brooksrunning.com/id. You must complete the renewal application to be a part of the 2009 Inspire Daily Campaign. I will be contacting individuals in early January about sponsorship packages so please be patient as I review applications. And finally, I’d like to wish everyone a wonderful Holiday season and as always–Happy Running!

Steve

CAROL
REWICK

VACAVILLE,
CA

CHRIS GARGES

BETHLEHEM,
PA

CHRIS HUGHES

RICHARDSON,
TX

STEVEN WRAY

BURLESON, TX

SHOUT-OUTS!

TONY D’AMATO - While stationed in Kabul, Afghanistan, Tony won the Marine Corps Marathon shadow race for the Air Force. Nice work, Tony!

AARON PALAIAN - Aaron is the race director for three races in Texas where he spotlights Brooks and has received kudos from area sales reps. His first race, the Monster Mash 5/10k was a success. Thanks, Aaron!

CAROL REWICK - Carol won her third straight Helen Klein 50 miler in Northern California. She also sells a lot of Brooks shoes at the Fleet Feet Vacaville store that she owns and runs. Great job, Carol!

TOM DEVLIN - Tom recently ran a 5k PR and helped coach the La Salle College HS girls team to a 2nd Place Finish at the State XC Meet. Nice job, Tom!

CHRIS DOWNER - Chris coached his boys and girls XC teams to an Indianapolis state championship last month! Kudos, Chris!

HERB TOLBERT - A HS coach and avid runner, Herb recently placed second in the 60-65 Age Group at the Philly Marathon in a time of 3:18:46. Nice work, Herb!

EVAN GRAVES - Evan was 3rd overall finisher at the Philly Marathon in 2:24:38. Great time, Evan!

DAN COURTNEY - Dan coached his HS girls and boys XC teams to class DD sectional championships and was voted the coach-of-the-year! Congrats, Dan!

MARK CUCUZZELLA - Mark is our profiled I.D. Member for December. Mark is a competitive marathoner, who
helps coach elite runners with the Air Force, and is also a physician and associate professor in West Virginia. You can view Mark’s profile at www.brooksrunning.com/id.

POSITIVE MEDIA EXPOSURES

Many of you are quoted in local journals and newspapers, or have your pictures posted following great race finishes. I want to reward you for giving Brooks positive exposures in the media. For 2009, I will be posting a form on our Web site that you can download and complete when you have such an exposure. If you are quoted in a journal, newspaper, or Web forum and you mention “Brooks” or “Brooks I.D.” I will give you $25 to purchase Brooks products online at brooksrunning.com. Similarly, if you have your picture published clearly wearing Brooks gear, you are eligible to receive the same award. These awards will be limited to 4 per individual, for a $100 maximum. Look for the form online in the next few weeks!

2009 UNIFORMS

For the 2009 campaign we will be using the I.D. Elite Short (men’s/women’s), Speed Short, and I.D. Elite Singlet /Tank for racing. The red I.D. Singlet is fine as well. There are big plans for uniforms in 2010, but product development takes time, so please plan to order the I.D. Elite gear (formerly called Infiniti) for 2009.

>>See the entire I.D. Elite collection.

HOUSTON, DISNEY, OR 3M?

If you have registered to run any of these three races in January, you are eligible for the first Age Group Awards of 2009! All you need to do is email me and tell me which race you are running, and your goal time. The top Open, Sub-Master, and Master female and male runners in each race will win an award package. Also, the individual who finished closest to his or her goal time will win as well. Good luck!

USATF XC CLUB CHAMPIONSHIPS

On Dec. 13, many I.D. Members will be racing in Spokane, WA, at the USATF XC Club Championships. In addition to our members racing for their respective club teams, we have a Men’s Open and Masters team representing the Brooks I.D. Program. Below is the list of athletes competing for team #220. Also, all Brooks-sponsored athletes are welcome to join us for a post-race social with appetizers and drinks at the Spokane Winger’s Grill & Bar, (14742 E. Indiana Ave. at the Valley Mall), from 4-6 p.m. Wish us luck!

Men’s Open

Steve DeKoker

Jesse Williams

Forest Braden

Mike Bresson

Jason Hubbard

Josh Hadway

Matt Cusack

Greg Gallagher

Men’s Masters

Dan Boyle

Mark Brady